RTV Theory and Practice - Special Issue

Today television is spoken of in more or less the same way as football, some rules have been created that you do not have to be an expert to speak on that subject in an qualified way. This situation frequently contributes to the various kinds of manipulations both within and outside of television for the reason that there is no clear concept as to what television is as a social institution and what a television programme is. This, I say, leaves room for various manipulations which then as a consequence have тапу compromises which аге reflected in the bad quality of television programme. I must, however, stress that the results which we have achieved are far greater than is sometime thought. Regardless of all the problems and difficulties facing us, I do not hesitate in saying that the Vugoslav television is one of the highest quality in Europe, that we have a considerably large television production and that the considerable problems confronting us аге the result of our specific nature, our search and all our wanderings and everything which characterises a social sphere such as this one. This association of labour and resources which we have adopted as a principle, not in the sense of disintegration but in the sense of integration, both economic and ideological, considering that the tasks of the working class of Vugoslavia аге historical tasks, its social problems identical, we once again look on the constitutional transfomation of radio-television only from the point of view of some territorial principle, although by the very logic of the matter from the point of view of the social task facing television, it would be logical also to think of some integrative elements within the association of labour and resources on a Vugoslav level. Communications amongst those empioyed in television, their social task and their every-day work force them towards day to day cooperation and no inadequate organisational forms ог social positions can prevent it, Yugosiavia, from the point of view of television, makes possible a high level of programme integration which, I must say, can be achieved but not with knowledge within television but with knowledge within this society. The fact remains that we are amongst the most highly developed television unions in Europe according to material potential and personnel and equipment level in the 8 studios. The fact remains but we still do not take sufficient advantage of this. From the point of view of social interest, one talk, one opinion free of compiexes, taboo subjects and inherited opinions would, I believe, be of use to all those who work in television and also would help to achieve an optimal fulfillment of the social function of television and the television medium.

97