RTV Theory and Practice - Special Issue

The factors influencing the process of the industrialization of our countries and the development of the material production forces in them have also impinged on the introduction and development of national television systems. We were and still are compelled to import both equipment and technology as well as a certain portion of our programmes, even though considerable advances have been made particularlv in this decade. Still the inherited gap between the developed and the developing countries is not lessening, rather it is growing wider. It is not only this dependence technicallv and technologicallv that is worrying, but also the fact that information about and images of us and our countries are broadcast by the more developed television centres, and to a greater extent than our own television systems. Is there апу need to recall the study Multinational Companies and Mass Communication and its assertion that the Americans control 60 percent of all the information pounding the present-day world. The share of the non-aligned countries in gathering and broadcasting is limited and it is a fact that the lion’s share of the remaining forty percent is controlled by the other developed countries of theEast and theWest ranged within the military blocs. The timeliness of the initiative and the feasibilitv of the measures undertaken by the movement of non-ahgned countries, and inside it, in order to change the state of affairs in information must be evaluated from the standpoint of this unfavourable position of the non-aligned and developing countries. It might also be asked, from this standpoint, just what the situation would be like todav had consciousness not prevailed within the non-aligned movement that preciselv those countries comprising it, whose peoples have embarked upon national and social emancipation, аге not allowed to accept the existing state of affairs. As the movement has burgeoned so too has recognition of the need for its engagement in building an information order that is new in that it is rid of colonial subordination and placed in the service of the non-aligned movement and the international relations it espouses. M ore organized activity by the non-aligned in establishing an information order appropriate to the real needs of the present-dav world has been